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1.0 - CUPANG SERIES

2018

Introduction Collection

Harper's Bazaar Asia NextGen Fashion Awards Finalist

The Beautiful Fighter

The graceful, half-moon fan-tailed betta fish or "cupang", is one of the most low key animal. Just because they are pretty, doesn't mean they are weak. Cupang is a symbol of warrior, they will always fight for their life. They value solitude, find a harmony even in a glass bowl. STUDIO JEJE's first collection highlight for embroidery exploration on fabric. We merge the "old-soul" of the tradition and modern classic silhouette with a delicate touch that has become STUDIO JEJE's signature style.

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